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In the early 1960s, Jack Heuer created the Carrera line of chronograph timepieces, which was sold as a separate line of Heuer watches. Named after the legendary Carrera Panamerica Rally race, the watch was designed with the race car driver in mind. In 1996, Tag Heuer decided to produce a re-edition of the iconic 1964 Heuer Carrera. These re-edition watches are nearly identical to their predecessors, utilizing the same case size and styling.
In the early 1960s, Jack Heuer created the Carrera line of chronograph timepieces, which was sold as a separate line of Heuer watches. Named after the legendary Carrera Panamerica Rally race, the watch was designed with the race car driver in mind. In 1996, Tag Heuer decided to produce a re-edition of the iconic 1964 Heuer Carrera. These re-edition watches are nearly identical to their predecessors, utilizing the same case size and styling.
The History:
Heuer brand was created in 1860 and specialized in stopwatches and chronographs. Their focus was on instruments used in sports, such as dashboard timers. However, the focus shifted for Heuer brands in the late 1950s, early 1960s, as the popularity of chronograph wristwatches was gaining momentum. In 1962, when Jack Heuer, a race car driver, and motorsport enthusiast, became head of the company, he spearheaded the creation of the Carrera watch.
The Watch: